We’re transforming the way our laundry products are made so that they’re less carbon-reliant and wasteful, while still delivering the same or even better performance, convenience and affordability.
Laundry products contain surfactants which help create the cleaning action and remove stains. Surfactants are typically derived from fossil fuels, however we have an ambitious target to replace fossil-fuel-derived carbon in our laundry products with renewable or recycled carbon by 2030.
In Australia and New Zealand, we’ve reformulated some of our Omo and Persil laundry detergents to contain naturally derived stain removers. This reduces their dependence on surfactants made from fossil fuels and makes them less carbon intensive.
Globally, we’re testing out new products which use renewable or recycled carbon ingredients. Sunlight dishwash, for example, was relaunched in Thailand and now includes plant-based cleaning agents. We’re also exploring the viability of new ingredients, such as soda ash derived from carbon capture which has the potential to be used as a cleaning ingredient in our laundry powders. We hope to be able to bring these progressive innovations to our locally made products in the coming years.