Unilever has also committed to achieve a deforestation-free supply chain by 2023. To do this, the Company will increase traceability and transparency by using emerging digital technologies. Last month, Unilever announced a pilot with tech company, Orbital Insight which specialises in geospatial analytics to monitor its palm oil supply chain more accurately. The pilot uses geolocation data to help identify the individual farms and plantations that are most likely to be supplying the palm oil mills in Unilever’s extended supply chain.
“Australia is home to between 600,000 and 700,000 species, many of which are found nowhere else in the world. So, we have a lot to lose if we don’t take action now,” said Alex McDonald. “But we can all play such a vital role in protecting our beautiful environment. It might feel daunting, and sometimes it can be hard to know where to start but Biodiversity Month – which kicked off last week - is the perfect time to give it a shot.”
Leanne Taylor, WIRES CEO concluded, “Koala populations have seen a dramatic decline over the last five to ten years and raising awareness for koala conservation is now more crucial than ever. We’re thrilled to have the support of an iconic brand like Paddle Pop to help drive conversation and educate more Australian families of this important cause.”