Brands with purpose
Joanna Shields, VP and Managing Director, EMEA at Facebook
Unilever is a fantastic, highly innovative partner and we're excited to help them continue to build their presence on Facebook for both their brands and Charitable endeavours. Unilever understands that when people are given the platform to share their experiences and affect change, amazing things happen.
There’s never been a more exciting time to start a career in Marketing at Unilever. Unilever’s Marketers are impactful entrepreneurs in sustainable marketing and are increasingly focused on driving performance through brands with purpose; brands which provide a positive change to people and to society. We want to reach more people in more places more often with product truth; enabling and empowering people to achieve great things for themselves, for our business, and for the world.
Our brilliantly different brands - brands that have a strong purpose, but where the product itself is also contributing towards a more sustainable planet – such as OMO and Dove are growing 30% faster than the rest of our portfolio and delivering over half of our growth.
With marketing critical to understanding, creating and building demand, the scope of activity is huge. Working on great categories and products in an environment that changes all the time, the pursuit of market share and volume growth is challenging and rewarding.
The job is all about engaging closely with consumers to develop a deep understanding of their preferences and needs, then lead assignments that build business and brand equity.
Whether in brand development, or brand building, our marketers have a crucial role to play in engaging with consumers, through our brands, to communicate and engage consumers in our sustainability mission.